US Shopee Listing Optimization - Core Techniques to Improve Conversion Rates in the US

1. Title writing formula (US algorithm preference in 2025)

Structure: US brand + core keywords + attribute words + scenario words + long tail words

✅ Correct example:

"Baseus Bluetooth headset wireless noise reduction sports waterproof long battery life 30 hours suitable for iPhone/Huawei"

❌ Wrong example:

"High-quality headset super value discount" (too vague)

2. US main picture design specifications

First picture: white background + product 3D display (you can use Shopee's official free tool "Smart Background").

US auxiliary pictures:

The second picture: usage scenario (such as headset wearing effect).

The third picture: size comparison (such as "A4 paper size reference").

The fourth picture: promotional information (such as "buy one get one free").

3. US videos and A+ pages (weight increase in 2025)

Short video requirements:

Duration 15-30 seconds, the first 3 seconds highlight the pain point (such as "mobile phone charging slow?").

Add subtitles (Southeast Asian users often browse in silence).

A+ page (advanced description):

Use column layout to compare the advantages of competitors.

Insert FAQ in the United States (such as "Do you support cash on delivery?").